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our mission is to help our clients solve social problems

We are the Viney Group – a boutique marketing and branding agency based in New York City that for over a decade has helped clients reach their goals. Through marketing consulting, training and coaching, we develop innovative community-based solutions to better connect clients with their constituents.

we believe your constituents can be co-creators of change

Centered on principles of diversity and inclusiveness, Viney Group is a minority/women-owned business founded in 2011 by Ivy Newman. We bring a fresh approach to every project, customizing solutions that strengthen relationships between our clients and the communities they serve.

we design, manage and accomplish our clients’ marketing goals

We have the ability to produce a considerable amount with the assistance of our wide network of associates. That’s why clients across sectors turn to us for our broad range of services.

our services

  • Consumer Insights
  • Growth Strategy
  • Brand Positioning / Brand Strategy
  • Brand Design and Activation
  • Product, Process and Service Design
  • Marketing Communications
  • Internal Branding / Employee Engagement
  • Market Research

our clients

We are delighted to work with some of the nation’s most exceptional organizations and personalities. We share their passion for excellence and are proud to help them make a positive and lasting social impact.

our team

The Viney Group is a team of creative professionals who care about the success of your business. Our team of strategic partners bring a diverse set of skills and experience to any marketing-related project.

Ivy Newman

Ivy Newman

President + Marketing Strategist

As the founder of the Viney Group, Ivy concentrates on providing marketing strategy and evaluation support to organizations engaged in social change and civic engagement.  Full Bio.

Stephanie Jones

Stephanie Jones

Copy Writer

Stephanie, our chief-writer-in-residence, focuses on communicating messages across various media, bringing more than a decade of practical experience writing for corporations, small businesses and entrepreneurs.

Jillian Kornsweig

Jillian Kornsweig

Brand Strategist + Designer

As a Brand Strategist and Graphic Designer, Jillian creates concept-driven identities for brands looking for consistency in messaging through interactive design.

Kristin Bailey

Kristin Bailey


With over fifteen years of experience in various industries, including journalism and publishing, Kristin has a keen eye for grammar, style, and organization.