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our mission is to help our clients solve social problems


We are the Viney Group – a boutique marketing and branding agency based in New York City that for over a decade has helped clients reach their goals. Through marketing consulting, training and coaching, we develop innovative community-based solutions to better connect clients with their constituents.

we believe your constituents can be co-creators of change


Centered on principles of diversity and inclusiveness, Viney Group is a minority/women-owned business founded in 2011 by Ivy Newman. We bring a fresh approach to every project, customizing solutions that strengthen relationships between our clients and the communities they serve.

our services: we design, manage and accomplish your goals


We have the ability to produce a considerable amount with the assistance of our wide network of associates. That’s why clients across sectors turn to us for our broad range of services.

With every project, we are dedicated to applying the best marketing principles and practices to understand people and respond to their needs.

Branding & Identity

Marketing & Communications 

Art & Design Production

Video Production

Digital Advertising

Social Media Management

Responsive Websites

UX & Interaction Design 

Street Teams

Tradeshows & Brand Ambassadors

Collateral Distribution

Focus Groups

Interviews & Surveys

Consumer Insights 

our team


The Viney Group is a team of creative professionals who care about the success of your business. Our team of strategic partners bring a diverse set of skills and experience to any marketing-related project.

Ivy Newman

Ivy Newman

President + Marketing Strategist

As the founder of the Viney Group, Ivy concentrates on providing marketing strategy and evaluation support to organizations engaged in social change and civic engagement.  Full Bio.

Stephanie Jones

Stephanie Jones

Copy Writer

Stephanie, our chief-writer-in-residence, focuses on communicating messages across various media, bringing more than a decade of practical experience writing for a variety of businesses and organizations.

Kyle Gnagey

Kyle Gnagey

Web Developer

Whether it’s heavy object-oriented programming or light markup languages, Kyle excels at the engineering or back-end development of web pages and applications.

Rob Johnson

Rob Johnson

Video Producer

As a visual storyteller, Rob has traveled the world documenting and photographing arts, culture and society with a sharp focus on creating powerful video and images.