Interesting fact: Featured on The Oprah Winfrey Show for outstanding community service
Favorite creative geniuses: Buckminster Fuller and Michael Jackson…of course!
Favorite book: The Bible
Motto: If…Why can’t I?
Full Bio: Ivy Newman is the founder and President of Viney Group, LLC – a boutique marketing management firm in New York City. Ivy concentrates on strategically working with executives and business owners on how to structure and creatively implement the right marketing plan to increase business. Since 2011, she has managed various marketing projects for more than 50 companies and organizations to deliver profitable results. Her clients have included AOL, Columbia University, Alvin Ailey American Dance Theater, and Motown the Musical among others.
Prior to starting The Viney Group, Ivy spent eight years in the arts and entertainment industry where she developed her creative, marketing and branding skills. She started in the industry as a marketing associate and quickly worked her way to becoming the director of marketing for various New York-based institutions. Her responsibilities included leading marketing efforts to develop new and existing patrons while managing creative services for business development and strategic initiatives, media, fundraising and external affairs. She specializes in strategic marketing, brand management, and creative design.
A native of Richmond, Virginia, Ivy holds an M.A. in arts administration with a concentration in marketing from Columbia University and B. Mus. from Oberlin College. Among other things, she is an international speaker and published author of A Space Called Chastity. Currently, she lives in New York City.