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AOL: TechCrunch Disrupt


Leading technology media outlet partners with Viney to promote the world’s largest tech conference

Each year, TechCrunch presents Disrupt – the most highly anticipated startup and technology conference in the world. In addition to the traditional and digital marketing, TechCrunch has found success in partnering with Viney Group to explore new ways to reach people with “on-to-ground”  marketing solutions –  from street team campaigns and promotional events, to interactive trade show presentations and one-on-one sales pitching.

Project Details

Client: TechCrunch
Location: San Francisco, CA
Date:  2014-present
Services:
+ Special Event Coordination
+ Promotions & Trade Show Management
+ Street Level Marketing
View  techcrunch.com/

TechCrunch Takes Manhattan: Special Event

Street Level Marketing + Tradeshows: San Francisco & New York City

THE PROCESS

Months of planning goes into activating a promotions campaign that shakes up the tech work on the East and West Coast.  Viney spent dozens of coordinated with venues and vendors to create special events, in addition to building a team of Brand Ambassadors that would attend conferences, classes, and meetups to promote TechCrunch Disrupt on behalf of our client.

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